Napoleon Hill in his series, “The Master Key” said that whatever the mind and conceive and believe, the mind can achieve. Whether you are building a business, reaching for a goal or simply teaching your children how to be well behaved, the first step is to see the end result.

It is said that 80% of Americans when polled say that their number one dream is to own their own business in order to achieve their dream of success. If that is the case, what keeps so many from achieving that goal? I suggest that out most of the people that say they want to own their own business have not believed that they can really own one. They have merely conceived that it would be a good idea. In order to achieve the dream of having one’s own business, the mind must first conceive of the idea and then believe in the idea. This support system of belief makes a direct selling business very powerful.

The system of support that comes from a direct selling business enables the participant to plug believe that they can achieve their dream of independence because they see so many others around them succeeding. No sooner can a building be built prior to the architecture plans being completed, than can a direct selling business be built prior to the participant conceiving the idea, believing that one can achieve the success and persisting until that success is achieved.

In reaching for that goal, one will encounter many obstacles and struggles: no one wants to follow me, (says the mind). I can’t get anyone to be my customer (says the mind). I don’t have time for this (says the mind). Everyone thinks I’m crazy for doing this (says the mind). In each case, the mind has conceived and believed in the global statement and achieved exactly what it is directed towards: failure.

Consider the opposite: everyone I speak with gets excited (says the mind). I can get thousands of people to be my customer (says the mind). I only have to spend a little time at this and never quit in order to win (says the mind). Everyone that I want to be like encourages me (says the mind). In this case, by making a small adjustment to one’s language the mind conceives, believes and achieves a dramatically different result.

So, be careful who you are following, what you are listening to and reading. We are no more than a sum of the people we meet and interact with, the books we read and the advice to which we listen. If you want to achieve big dreams and goals, conceive of those goals, focus on what life will look like when they are achieved and never give up on reaching for them. You will and you must achieve success!